What do three families, a gaming arena, and a mobile and web app development agency have in common? A love for stable and fast fiber-optic internet.
This series of ads for Telemach, created in collaboration with the Šanavala agency, was made in a documentary style and includes real statements from users—from families with young children to business users with big ideas.
The filming was overseen by our in-house director, Marko Knezović, who ensured that each participant appears completely relaxed and natural, despite a couple of cameras and reflectors pointed at their faces, a microphone hanging above their heads, and a film crew for whom all this is just another normal workday.
The naturalness of our protagonists brings a sense of sincerity to the ads, and we know that without sincerity, no testimonial-type video will have the desired effect.
If you're wondering who is behind the animated parts of the video, you're probably guessing that Moglo is responsible for that too. And you'd be right.
Client: TELEMACH
Agency: Šanavala
Director: Marko Knezović // MOGLO
Producer: Sara Horvatić // MOGLO
Production: MOGLO
DOP: Lutvo Mekić
2 CAM: Toni Renaud
1AC & Sound for B2B: Rudolf Sačer
Sound for B2C: Vjeko Zuhrić Novaković & Juraj Franolić
Gaffer: Slaven Spinčić Spina
Best Boy: Martin Stiković
Set design & Costume: Ema Marković Imbrija
MUA: Larisa Jukić
Editing: Marko Knezović // MOGLO
Colorist: Toni Renaud
Animation: MOGLO
Sound Design: Đorđe Stevanović
PA: David Šesto
Photo KV & BTS for B2B: Julien Duval
Photo KV & BTS for B2C: Sara Bernarda Moritz
Catering & Craft: Catering Matanić
Location manager: Ivana Esterhaus
Light: MB grip
